Turn customer feedback into themes, issues and actions
Consolidate comments into evidence-backed themes, priority issues and sensible next actions.
A theme map, issue table, source references, contradictions and an action list separated from raw opinion.
Reading every comment, grouping consistently and checking that loud anecdotes do not become the whole picture.
What you provide
- CSV, XLSX, DOCX, TXT — One feedback period and the decision or team it should support.
- A short note about the result you need and anything that must not change.
Accepted CSV, XLSX, DOCX, TXT · One feedback period and the decision or team it should support.
What comes back
- A theme map, issue table, source references, contradictions and an action list separated from raw opinion.
What counts as done
- Every theme has source evidence.
- Counts and examples remain traceable.
- Contradictions are retained.
- Actions are distinct from findings.
What's not included
Clear boundaries keep the outcome honest.
- Identifying anonymous people
- Inventing sentiment precision
- Contacting customers
What the result can look like
1,800 comments become seven themes, 14 issues and nine actions linked to source rows.
Start with only what E2 needs to scope it.
You can describe the job first and attach a small representative sample. E2 will not ask for full access before agreeing the scope and handling. Privacy policy
SKU feedback-themes-and-actions · Page last reviewed 13 September 2026.